Welcome OBBA members!

I’m giving a talk today for the Ohio Business Broker’s Association, thanks to a generous offer from Peter Vadas of MBA Business Brokers, Inc (one of my new clients). The subject of my talk? Websites and Social Media (and we’ll probably get into a little SEO along the way).

There are a few online items I will probably reference, so if you attended the meeting and you are looking for those links, here they are:

  • The ClueTrain Manifesto – “… learning to speak in a human voice is not some trick, nor will corporations convince us they are human with lip service about “listening to customers.” They will only sound human when they empower real human beings to speak on their behalf.”
  • Seth Godin’s Blog – Outspoken, driven, passionate, and visionary, Seth is the master of the “short form” blog post, boiling ideas down to their most potent essence and delivering them in a writing style that is clear and readable.
  • SEO, Lies and Video Tape – A series on Adatosystems.com that reveals the truth about Search Engine Optimization. It’s not all that hard, it shouldn’t cost thousands of dollars, and you don’t have to hire an amoral pantless weasel to do the job for you.
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